Greg Roberts is a Coronado-based REALTOR® with Team Shellback at Salas Properties, serving buyers and sellers throughout Coronado, Coronado Cays, Imperial Beach, and the greater San Diego area. He is widely trusted for his work with military families, veterans, and clients using VA loans, offering disciplined guidance rooted in preparation, integrity, and long-term client advocacy.
A graduate of the United States Naval Academy, Greg is a retired U.S. Navy Captain with 29 years of service as a helicopter pilot and senior leader responsible for more than 300 sailors and their families. His background includes a Bachelor of Science in Economics and a Master’s degree in National Security and Strategic Studies, providing a strong analytical foundation for real estate market evaluation, negotiation strategy, and risk management.
Licensed in California since 2021, Greg has completed over $16 million in total sales volume across seven closed transactions, averaging four transactions per year. His experience includes multiple luxury and high-value properties, with notable sales such as a $7,000,000 home in Coronado Cays, a $4,140,000 residence in Coronado Village, and a $3,025,000 multifamily property in Imperial Beach. His portfolio includes luxury homes across Coronado, Imperial Beach, San Diego, and Escondido, as well as successful VA buyer and VA seller transactions.
Greg represents both buyers and sellers and is particularly known for guiding clients through competitive and complex transactions with calm, consistent communication. According to verified Google and Zillow reviews, clients frequently cite his responsiveness, deep local market knowledge, strong negotiation skills, and willingness to remain actively involved well beyond closing. Out-of-area buyers have highlighted his role as trusted “local eyes and ears,” while both first-time and experienced buyers note his ability to educate without pressure and protect their interests throughout escrow.
He has earned recognition as a 2024 San Diego Association of REALTORS® Circle of Excellence Bronze Level Producer and has been designated a Zillow Premier Agent, receiving the Best of Zillow award. Greg has also received consistent public validation from clients, with nine five-star Google reviews and multiple five-star Zillow reviews referencing his professionalism, reliability, and client-first approach.
A long-time member of the Coronado community, Greg has lived on the island multiple times since first arriving in 1998 and permanently settled there in 2018. He remains actively involved in the local veteran community, regularly spending time at the Coronado VFW and supporting neighborhood and community events throughout the city.